PRIVACY POLICY
Last updated: 26/11/2025
This Privacy Policy explains how MOVA TECH LTD (“MOVA”, “we”, “us”, “our”) collects, uses, discloses and protects personal data when you visit or interact with our corporate website at
https://mova.homes (the “Website”).We are committed to protecting your privacy and handling your personal data in compliance with applicable data protection laws, including the UK General Data Protection Regulation (“UK GDPR”) and the Data Protection Act 2018.
1. DATA CONTROLLER
MOVA INFOTECH LTD is the “data controller” in respect of personal data processed through the Website.
MOVA INFOTECH LTD
Company number:
15828462Registered office:
128 City Road, London, United Kingdom, EC1V 2NX Email:
privacy@movaproperty.comIf you have any questions about this Privacy Policy or our data handling practices, you can contact us using the details above.
2. PERSONAL DATA WE COLLECT
We may collect and process the following categories of personal data when you use the Website:
2.1 Data you provide to us directly
– Contact details: name, business email address, phone number, job title, company name.
– Enquiry information: details you provide in contact forms, demo requests, feedback or other messages.
– Newsletter preferences: your subscription choices and marketing preferences.
– Event or content registrations: information you provide to sign up for webinars, downloads or other content.
2.2 Data we collect automatically
When you access the Website, we may automatically collect certain information, such as:
– Technical data: IP address, browser type and version, device identifiers, operating system, time zone setting.
– Usage data: pages visited, time and date of visits, clickstream, referring URLs and other usage information.
– Cookie data: information from cookies and similar technologies placed on your device (see section 5 below).
2.3 Data from third parties
We may receive personal data about you from:
– Marketing or event partners (for example, if you register for an event co-hosted with a third party);
– Publicly available sources (such as your company website or professional social media profile);
– CRM or marketing systems used by MOVA for lead management and communications.
3. PURPOSES AND LEGAL BASES FOR PROCESSINGWe will only use your personal data where we have a legal basis to do so. The purposes for which we process your data and the corresponding legal bases are:
3.1 To operate and administer the Website
– Purpose: to provide access to the Website, maintain its security and performance, and improve user experience.
– Legal basis: our legitimate interests in operating a secure and effective corporate website.
3.2 To respond to enquiries and requests
– Purpose: to respond to contact form submissions, demo requests, partnership enquiries or other messages.
– Legal basis: our legitimate interests in responding to business enquiries and developing our business; and, where we are entering into or performing a contract with you or your organisation, performance of that contract.
3.3 To send newsletters, updates and marketing communications
– Purpose: to send you information about MOVA’s products, services, events and thought leadership, where you have requested or agreed to receive such communications.
– Legal basis: your consent (e.g. when you sign up to our mailing list) or, where permitted, our legitimate interests in promoting and developing our business (for business contacts). You can opt out at any time (see section 8.6).
3.4 To manage events, webinars or content registrations
– Purpose: to administer your registration, provide access to content, and follow up with relevant information.
– Legal basis: performance of a contract (where we provide the event/content to you) and our legitimate interests in managing and improving such activities.
3.5 To protect our legal rights and comply with law
– Purpose: to prevent fraud or misuse, enforce our terms, comply with legal or regulatory obligations, and respond to lawful requests from authorities.
– Legal basis: compliance with legal obligations and our legitimate interests in protecting our rights and defending claims.We may process personal data for more than one lawful basis depending on the specific purpose. If you would like more detail about how a specific legal basis applies, you can contact us.
4. COOKIES AND SIMILAR TECHNOLOGIES
We use cookies and similar technologies on the Website to:
– enable basic functionality (e.g. navigation, page loading, session management);
– understand how visitors use the Website (analytics);
– improve Website performance and content;
– manage your preferences.For detailed information about the cookies we use, the purposes of each, and your choices, please refer to our Cookie Policy available at:
https://mova.homes/cookie-policyWhere required by law, we will obtain your consent before placing non-essential cookies and you can change your preferences at any time through the cookie banner or your browser settings.
5.DISCLOSURE OF YOUR PERSONAL DATA
We may share your personal data with the following categories of recipients, strictly on a need-to-know basis and subject to appropriate safeguards:
5.1 Group companies
– Other companies in the MOVA group, where necessary for internal administration, reporting, business development or support.
5.2 Service providers (processors)
– Third-party providers who perform services on our behalf, such as:
– website hosting, IT support and security;
– analytics and performance monitoring;
– CRM and marketing automation;
– email delivery platforms;
– event and webinar platforms.
These providers may only process personal data in accordance with our instructions and are bound by contractual obligations to protect your data.
5.3 Professional advisers
– Our lawyers, auditors, insurers and other professional advisers, where reasonably necessary for the establishment, exercise or defence of legal claims, compliance, finance or governance.
5.4 Business transfers
– In connection with any merger, acquisition, restructuring or sale of all or part of our business or assets, your personal data may be disclosed to prospective or actual buyers and their advisers, subject to appropriate confidentiality obligations.
5.5 Legal and regulatory authorities
– Where required by law, regulation, court order or regulatory request, or where we believe disclosure is necessary to protect our rights, your safety or the safety of others.We do not sell your personal data.
6. INTERNATIONAL TRANSFERSSome of our service providers or group companies may be located outside the United Kingdom, so your personal data may be transferred to and processed in countries that do not provide the same level of data protection as the UK.Where we transfer personal data outside the UK, we will ensure that appropriate safeguards are in place, such as:
– an adequacy decision by the UK Government; or
– standard contractual clauses or other appropriate safeguards approved under UK GDPR. You can contact us if you would like more information about the specific safeguards used for international transfers.
7. DATA RETENTIONWe will retain your personal data only for as long as reasonably necessary to fulfil the purposes for which it was collected, including for the purposes of:
– satisfying any legal, regulatory, tax, accounting or reporting requirements;
– dealing with any complaints or disputes;
– maintaining appropriate business records.Retention periods will vary depending on the type of data and the context. By way of example:– Enquiry data: typically retained for up to 24 months after our last interaction, unless we enter into a business relationship with you or your organisation.
– Marketing data: retained for as long as you remain subscribed or we reasonably believe our communications remain relevant, and for a short period thereafter to record your opt-out.
– Technical and analytics data: retained for the periods set out in our Cookie Policy or as required for security and performance monitoring.In some circumstances we may anonymise your personal data so that it can no longer be associated with you; we may use such anonymised data without further notice to you.
8. YOUR RIGHTS
Under UK data protection law, you have the following rights in relation to your personal data (subject to certain conditions and exceptions):
8.1 Right of access
You can request confirmation as to whether we process your personal data and, if so, obtain a copy of your personal data and certain related information.
8.2 Right to rectification
You can request that we correct any inaccurate or incomplete personal data we hold about you.
8.3 Right to erasure (“right to be forgotten”)
You can request that we delete your personal data in certain circumstances, for example where it is no longer necessary for the purposes for which it was collected, or where you withdraw consent and there is no other legal basis for processing.
8.4 Right to restriction of processing
You can request that we restrict the processing of your personal data in certain circumstances, for example while we verify its accuracy or our legal basis for processing it.
8.5 Right to data portability
Where we process your personal data by automated means and on the basis of your consent or a contract, you may request that we provide your personal data in a structured, commonly used and machine-readable format and/or transmit it to another controller, where technically feasible.
8.6 Right to object
You can object at any time to:
– our processing of your personal data based on legitimate interests, on grounds relating to your particular situation; and
– the processing of your personal data for direct marketing purposes (including profiling to the extent that it is related to such marketing).
Where you object to direct marketing, we will stop processing your personal data for that purpose immediately.
8.7 Right to withdraw consent
Where we rely on your consent to process personal data, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.
8.8 Right to lodge a complaint
If you have concerns about our use of your personal data, you can contact us using the details in section 1. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO):Information Commissioner’s Office
Website:
Telephone: +44 (0)303 123 1113
To exercise any of your rights, please contact us at:
privacy@movaproperty.com We may need to verify your identity before responding to your request.
9. CHILDREN
The Website is not directed at, and is not intended for use by, children under 18 years of age. We do not knowingly collect personal data from children via the Website. If you believe that a child has provided us with personal data, please contact us and we will take appropriate steps to delete it.
10. SECURITY
We implement appropriate technical and organisational measures designed to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access. However, no transmission of data over the internet or any storage system can be guaranteed as completely secure. You are responsible for ensuring that any personal data you send to us is sent securely and for keeping your own devices and credentials secure.
11. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time, for example to reflect changes in law, our practices, or the Website’s functionality. The updated version will be posted on the Website with a revised “Last updated” date.We encourage you to review this Privacy Policy periodically to stay informed about how we handle your personal data. If we make material changes, we may also notify you by other appropriate means.
12. CONTACT
If you have any questions about this Privacy Policy or our handling of your personal data, you can contact us at:
privacy@movaproperty.com
